The ground-breaking innovative formula makes Color Wow Root Cover Up the next handheld device to change your life.
Cover up dreaded roots and regrowth quickly and easily – with no mess – for perfect results in under a minute.
For the 75% of women who color their hair (single process, highlights or a combination of both), Color Wow is a life-changer.
No more roots..ever! No brassiness, dullness or fading! No dry or dull texture! Less money, less stress and strain on the hair, fewer salon appointments.
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